Recommended For

All positions, especially neck and middle

Tech Talk

Strat® pickups in the late 1960s used full-strength Alnico 5 magnets. The patented magnetic field of the Area™ models is more efficient and focused than it is on “true” single-coils, which allows us to use Alnico 2 instead. There's much less magnet pull, but no loss of output. This is a major advantage in the neck and middle positions, where sustain and intonation can both suffer if the strings are exposed to strong magnetic fields. In the bridge position, the patented technology of the Area 67™ produces a sound that's very bright but not brittle.